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F rom July 2018, Google will show explicit warnings to users of a site that it is insecure. This warning will be show in the chrome address bar on all HTTP sites as Not Secure.Though not everyone uses chrome, a whopping 50 percent of browsers are chrome users. No website owner wants to have a high bounce rate. This warning will affect how secure site visitors feel and hence will not just affect bounce rate but sales and overall ROI.

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